You wouldn't want the entire story given away before you even got to experience it, would you? Though, to be honest, I kinda expect there might be a video related to that emergent gameplay far in the future, showing at least one series of branched alternative paths that could be presented, or a set of triggers leading to different outcomes based on a set of long preexisting factors, whatever they may be. Anyhow, it's the kind of stuff that story developers tend to keep tightly sealed up for as long as possible. We've got 10 years worth of story to live through, and we wouldn't want tens of thousands of players to have a lesser experience with a questline that's served up to them by having had it already spoiled with the details revealed previously. COE is meant to be a unique experience where we're generally to perceive we're the sole entity involved in a quest or story that has occurred.